the best way to frame the project is from one focal point of 2 states : central and decentral . No privacy / canister privacy … the person IS the Hamiltonian . They are the neuron, the power, the currency, the value, and the stock. We need to make them see this by scaling examples of IDENTITYS or people like me . A marketing campaign geared towards creatives who can scale the positive perception factor needed to elevate the project .